The Hunter Valley Wine and Tourism Association (HVWTA) is a not-for-profit, membership-based wine and tourism organisation, dedicated to ensuring the Hunter Valley is the most visited wine and tourism destination in Australia and that our wines are recognised and valued, domestically and internationally.

The Hunter Valley Visitor Information Centre (VIC) is the premier gateway for visitors to the Hunter Valley and enjoys visitation of 65,000+ visitors annually, opening 7 days per week.

Our region attracts over 1.6 million overnight, domestic and international visitors annually, contributing to the Hunter Valley visitor economy currently worth $641 million. The HVWTA and VIC are united in their focus to continue to grow our region’s economic output, ensuring the region is a viable and sustainable wine and tourism destination.


The Hunter Valley Wine & Tourism Association acknowledges our Tourism Alliance Partners

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Staff & Roles

Jennie Curran - CEO

Karlene Wyborn - Office Manager

Manda Duffy - Business Events & Inbound Tourism

Julia Moore - Marketing & Communications Coordinator

Elizabeth Preston - Marketing & Engagement Assistant


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